Day 3

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Analyze Your Business

The purpose of this Program is to help you set up your business for success. There are a few preliminary tasks to take care of before embarking on the specific actions that will lead you to success. The goal is to clear out some of the clutter and help you get focused. This includes assessing your current business situation, setting business goals, and learning how to allocate your time.

Let’s begin with evaluating your current business situation.

Today’s Topic: Your Current Business Situation

Getting a handle on your current business situation helps you create a benchmark of where you are right now. From that mark, you get clear about what IS working, and what is NOT working.

It’s like losing weight. Once you decide you want to lose weight, you start by weighing yourself. That’s your starting point – or benchmark. It gives you an objective, initial measure against which you can track and measure your success. From there you do the work to lose weight – make healthier meals, exercise more, reduce your time in front of the television, and so on.

Now, of course, you can’t just place your business on a scale to get a quick and easy measure of your starting point. But you can look at key indicators such as:

  • Current Revenue
  • Number of active clients
  • Number of potential clients
  • How you are spending your time

By determining the status of your business NOW, you create a starting point for yourself.

Today’s Action: Evaluate Your Current Business Situation

Now is the time for you to evaluate your current business situation. This is not a difficult activity–part of it you will be doing right now and part of it you will be doing over the course of the next few days.

In your tracking system, indicate today’s date. Then write down and complete these statements:

  1. My gross revenue for last month was…
  2. My gross revenue for the past 6 months was…
  3. The number of active clients is…
  4. The number of potential clients is…

If there is a different factor you want to measure, indicate that in your tracking system too. For example, if you wanted to lose weight, you are not limited to bench-marking your weight with a scale. You can also benchmark your waist size or the size of your current wardrobe.

That’s all for today,
See you in the group…

Tony

 

 

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